TV & Video Production
Broadcast-ready TVCs, brand films and social-first video, made by one team, in one place
We make ads that earn their airtime
TV still does the heavy lifting. It makes a brand famous, gives a story scale and buys you permission everywhere else. But a TVC that only ever runs as a 30-second spot is a wasted budget. We build every production so the shoot day feeds the whole year, the ad, the cutdowns, the social edits, the stills, the behind-the-scenes.
We are a full-service agency of 130+ people with our own creative, production and media teams, backed by a network of specialist crews, studios and production partners. That means one point of contact, one roadmap and no hand-offs between vendors. We scope every project against the budget and the deadline you actually have.
Services
TV & Broadcast Advertising
End-to-end TVC production: concept, script, storyboard, casting, location, shoot and delivery to broadcast spec. We handle the pre-production planning, talent booking and compliance so the ad arrives cleared, on time and ready to air and we plan the digital and social versions on the same shoot day, not as an afterthought.
High-End Brand Film
Scripted, narrative-led production for the films that carry real weight: brand platforms, manifestos, documentary and case-study films. Full crews, cinematic grade, original sound. Our work for Huawei and the Ocean Research & Conservation Association of Ireland was produced across two shoot days with a five-person crew and went on to be used at global conferences.
Agile Social Video
Fast, adaptable production made for the feed. Vertical-first content built around live trends, platform behaviour and what is actually happening this week. For University College Cork we produced a full TikTok campaign in a single shoot day with a small specialist team, it returned 4.3 million impressions and 1.5 million views.
Photography, Stills & Event Coverage
Lifestyle, product and food photography captured alongside the video, on the same day, from the same set. Plus full event coverage, logistics, photography and videography, so the moments that matter are captured, edited and live while they are still relevant.
Post-Production & Versioning
Edit, grade, motion graphics, sound design, subtitling and voiceover, all in-house. Every asset is versioned for where it runs: broadcast masters, 6-second bumpers, 9:16 social cuts, static frames and paid variants. One production, dozens of finished assets.
Creative Pre-Testing
Before a campaign goes live, we pre-test the creative using AI-driven analysis to see how an audience is likely to respond, where attention drops and which cut will work hardest. It is how we de-risk a spend before it happens rather than diagnosing it afterwards. Pre-testing for Mount Juliet improved message clarity and content engagement by 20%.
Case Studies
Workvivo by Zoom
FAQ
01
What's actually included in a social media management retainer?
Strategy, content planning, production, publishing, community management, monthly reporting and a named day-to-day team. Paid media, large-scale production and creator fees are scoped separately so you always know what you're buying.
02
Who will we be dealing with day to day?
The people named in your proposal. We're 200+ in-house across eight offices, with no freelancers or subcontractors on retained accounts. Every role has a fully briefed second, so annual leave doesn't slow you down.
03
Do we need to buy social management tools?
No. Our creative, AI and reporting stack is carried by GRANITE at no cost to you. If you already licence a scheduling or listening platform, we work inside it. If you don't, we recommend the best fit and pass it through at cost, with no agency markup.
04
How do you prove social is working?
We report outputs monthly and judge ourselves on outcomes quarterly. Beyond platform reporting, we use media-mix modelling and incrementality testing to answer the question a CFO actually asks: did social move sales?
Ready to grow?
We’d love to hear about your project and how we can help you unlock growth. Karen will be in touch once you complete this form.
Karen Buchanan
Head of Sales